
Rather you’re a new model that lost hew new model tag, or an experienced model who’s just down on her luck, this article is designed to give you a good framework for building up your business or getting it back into shape.
The principles are simple, first build essential infrastructure, then branch into the exteriors.
Let’s start with essential infrastructure, or the things every cam model should have from day one. To be successful with camming, you’re going to want to have several things in hand to open up communications and business with clients off site. Key examples would be a work E-mail, Snapchat, Skype, and Twitter.
These key examples are crucial because of the nature the cam industry is going in. In previous years the cam industry was all about working a live stream and bringing in the tokens, this was done through tips, countdowns, groups, private chats etc. However, in the past year, with the explosion in Snapchat modeling and video sharing sites (like MFC share) the industry has seen a major shift towards on demand content. This makes sense, because let’s be honest with ourselves, what’s easier and more appealing to a client, surfing room after room hoping to land a decent performance or dropping a video request or custom snap video tailored to your interests? With the advent of MFC-Share coupled with an expansion of Manyvids, the direct to consumer video model has overtaken the old strategy of hustling in room.
Enter the essential infrastructure mentioned above. With skype and snapchat you can do direct to client performances. With email and twitter you can instantly communicate with clients when not on site. Twitter also serves as a free marketing tool as there is a sub-culture on twitter of cam model followers. So by using twitter you can not only communicate with your followers/clients, you can also land new ones through the twittersphere.
Once you have the essentials in place then you can start to build off them. As mentioned you want to have a twitter for a social media presence and as a means to communicate with fans and grow your fan-base. Also, you should grow and develop your Snapchat base, Snapchat is a great means of free advertisement, as once you have clients added you can post to your story to gain their attention when you’re ready for cam or to bring them back your way should they move on to another model. Snapchat can also be used for recorded performances such as a quick boy/girl oral-show or short masturbation scene.
Along with the above social media, a lot of models also use dating apps as a means of free advertisement. Think of it for a moment, where else can a girl encounter millions of horny single men looking to get off? Tinder, Bumble, OKCupid. Use such sites to your advantage to reach out to men that find you attractive and offer them your services. While many may lose interest since you’re only looking for business, some may enjoy the opportunity to get to know you and enjoy the performances/content that you have to offer.
Speaking of content, that is also another consideration you need to make. As mentioned above the cam industry has shifted towards a direct to client content model. Meaning videos and other content mediums are the best ways for models to earn income. As a model you should find a way to record yourself using your laptop/webcam or smartphone. All models should make a variety of videos to sell at various prices.
Throughout this piece so far I have eluded to the need for a model to develop her client base, another important fact to keep in mind is the use of Skype performances. Many models shy away from Skype performances as there is a chance for being scammed. However, with taking the proper steps a model can easily protect herself from such occurrences. Many clients prefer Skype because it is more intimate then an on site performances. Also, Skype allows for clients and models to negotiate their own prices. Such an advantage should be capitalized on by models. Even more so is that Skype clients tend to be repeat clients, so keep track of who you Skype with, as they can be the core of your income.
So far I’ve mentioned several foundational pieces of advice for new and struggling models. But before all the above mentioned tricks the most important for a model to use is good customer relations skills. As someone who trains models customer relations skills is always something that I stressed. Ultimately as a cam model you are your own business. Imagine patronizing a business that did not appreciate you as a customer, or who showed a lack of care in the services they offered towards you. Would you as an individual continue to support such a business? Certainly not! Likewise that is how you should think when considering you clients or potential clients. Treat everyone you encounter with respect, remember, you’re just one of thousands of other girls looking for work and that client can easily look towards another model to patronize. As with anything a good attitude, an ounce of respect, and please and thank you go a long way.
Hopefully this short article has helped give you some ideas to improve your business. If you have any questions, feel free to use the contact page to send them in.